Plant-Based Snack Brand Launch
FMCGSustainable

Plant-Based Snack Brand Launch

Complete brand identity and packaging for a new plant-based snack company with zero-waste goals

Client
GreenBite Snacks
Industry
FMCG
Timeline
12 weeks
Status
Completed

Services Provided

  • Brand Identity
  • Packaging Design
  • Sustainability Consulting

Deliverables

  • Complete brand system
  • Flow-wrap packaging design
  • Sustainability report
  • Retail materials

Project Background

GreenBite Snacks wanted to launch a new line of plant-based snacks with packaging that matched their zero-waste commitments. The challenge was creating appealing, functional packaging that was also 100% compostable.

Sustainability Strategy

We developed a comprehensive sustainability approach:

  • Home-compostable film material
  • Water-based, non-toxic inks
  • Minimal packaging layers
  • Clear disposal instructions

Design Execution

The visual identity celebrates nature and transparency:

  • Vibrant botanical illustrations
  • Clear ingredient photography
  • Educational sustainability messaging
  • Playful, approachable typography

Market Impact

GreenBite Snacks sold over 1 million units in their first year and won three industry awards for sustainable packaging innovation.

Project Gallery

Sustainable snack packaging lineup with eco-friendly materials
Plant-based snack package detail showing biodegradable material
Retail shelf mockup with sustainable packaging

Results & Impact

1M units
Launch success
Sold in first year
3
Awards
Industry packaging awards

Have a similar project?

Let's discuss how I can help bring your packaging vision to life.

Get in Touch